I noticed earlier this week that Google has added a few new tools to it’s analytic which make it easy to track how many people are visiting your website from mobile phones.
I checked a couple of museums who my company work with and found that a little over 1% of the traffic that their websites received came from mobile phones, the bulk of these from iPhones.

I wondered if anyone else would like to share how much traffic they are receiving from mobile phones, to get a better idea of the kind of benchmark we can expect.
Jan 2010:
iPhone 0.68%
iPod 0.3%
Symbian 0.13%
Android 0.08%
Blackberry 0.03%
iPhone – 2.0%
Android – 0.3%
iPod – 0.2%
Windows – 0.1%
BlackBerry – 0.1%
For http://www.balboapark.org
iPhone 3.46%
Android 0.78%
iPod 0.44%
BlackBerry 0.32%
Windows 0.07%
Samsung 0.03%
PalmOS 0.02%
SymbianOS 0.01%
http://www.cosi.org
iPhone 1.83% of total site visits (about 1,300 visitors/mo)
Android 0.61% (420/mo)
iPod 0.55% (380/mo)
BlackBerry 0.27% (186/mo)
Windows 0.10% (70/mo)
PalmOS 0.04% (25/mo)
Others too small to list:
Samsung, Symbian, Sony
For http://www.nms.ac.uk in January 2010:
iPhone: 0.58%
iPod: 0.14%
Symbian: 0.06%
Android: 0.04%
Blackberry: 0.03%
Samsung: 0.01%
For http://www.thedock.ie
% of Site Total: 1.68%
1. iPhone 1.16%
2. iPod 0.32%
3. SymbianOS 0.12%
4. Android 0.04%
5. BlackBerry 0.04%
For http://www.articus.org.uk (our specialist online art resource)
SymbianOS – 1.14%
iPhone – 1.14%
iPod – 1.14%
(Should explain, that this only equates to one visit by each as we don’t have that many visits at the moment. But it was a shock to see there was mobile visitors at all!!!)
For http://www.youraga.ca (the Art Gallery of Alberta):
iPhone – 2.19%
iPod – 0.44%
Blackberry – 0.16%
Android – 0.04%
Windows – 0.02%
Others (smaller):
Nokia, SymbianOS, Sony
February 25, 2010 at 4:19 pm
http://www.culture24.org.uk
Mobile Devices
One Month: January 25, 2010 to February 24, 2010
total visits 207,604 1% 2076.04
Operating System – Visits / % visits
iPhone – 991 / 0.48%
iPod – 344 / 0.17%
SymbianOS – 123 / 0.06%
Android – 84 / 0.04%
Sony – 36 / 0.02%
Windows – 30 / 0.01%
BlackBerry – 28 / 0.01%
Samsung – 21 / 0.01%
Nokia – 4 / 0.00%
LG – 2 / 0.00%
[...] this week, Jim Richardson’s Museum Marketing blog highlights a new feature on Google Analytics that monitors the number of visits from mobiles. I found it fascinating to see how many people are [...]
Mobile visits for The Royal Pavilion and Museums Brighton & Hove during February are as follows:
http://www.brighton-hove-pavilion.gov.uk
iPhone -151
iPod – 22
Symbian OS – 13
Android – 11
Blackberry – 11
Sony – 5
Windows – 0
Nokia – 0
http://www.brighton-hove-museums.gov.uk
iPhone -122
iPod – 19
Symbian OS – 13
Android – 9
Blackberry – 5
Sony – 1
Windows – 4
Nokia – 0
iPhone visits accounted for 2.74% of all visits to both sites in February.