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	<title>Comments on: What museums can learn from Coke!</title>
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	<link>http://www.museummarketing.co.uk/2009/12/14/what-museums-can-learn-from-coke/</link>
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		<title>By: The Best of Museum Marketing 2009 &#171; Museum Marketing</title>
		<link>http://www.museummarketing.co.uk/2009/12/14/what-museums-can-learn-from-coke/comment-page-1/#comment-1258</link>
		<dc:creator>The Best of Museum Marketing 2009 &#171; Museum Marketing</dc:creator>
		<pubDate>Wed, 23 Dec 2009 14:09:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.museummarketing.co.uk/?p=418#comment-1258</guid>
		<description>[...] 2. What museums can learn from Coke! [...]</description>
		<content:encoded><![CDATA[<p>[...] 2. What museums can learn from Coke! [...]</p>
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	<item>
		<title>By: Musei e Facebook: imparare dai brand? &#171; fucktorymuseum 2.0</title>
		<link>http://www.museummarketing.co.uk/2009/12/14/what-museums-can-learn-from-coke/comment-page-1/#comment-1196</link>
		<dc:creator>Musei e Facebook: imparare dai brand? &#171; fucktorymuseum 2.0</dc:creator>
		<pubDate>Sat, 19 Dec 2009 21:15:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.museummarketing.co.uk/?p=418#comment-1196</guid>
		<description>[...] Richardson ha scritto qualche giorno fa un post dal titolo What museums can learn from Coke!: Jim analizza alcune pagine Facebook di grandi brand, come ad esempio la Coca Cola, e le paragona [...]</description>
		<content:encoded><![CDATA[<p>[...] Richardson ha scritto qualche giorno fa un post dal titolo What museums can learn from Coke!: Jim analizza alcune pagine Facebook di grandi brand, come ad esempio la Coca Cola, e le paragona [...]</p>
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	<item>
		<title>By: Jim</title>
		<link>http://www.museummarketing.co.uk/2009/12/14/what-museums-can-learn-from-coke/comment-page-1/#comment-1146</link>
		<dc:creator>Jim</dc:creator>
		<pubDate>Wed, 16 Dec 2009 12:12:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.museummarketing.co.uk/?p=418#comment-1146</guid>
		<description>Hi Scott

I think you can do both.

Follow the debate on Facebook : http://www.facebook.com/designmuseum

Jim
===</description>
		<content:encoded><![CDATA[<p>Hi Scott</p>
<p>I think you can do both.</p>
<p>Follow the debate on Facebook : <a href="http://www.facebook.com/designmuseum" rel="nofollow">http://www.facebook.com/designmuseum</a></p>
<p>Jim<br />
===</p>
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	</item>
	<item>
		<title>By: Scott</title>
		<link>http://www.museummarketing.co.uk/2009/12/14/what-museums-can-learn-from-coke/comment-page-1/#comment-1142</link>
		<dc:creator>Scott</dc:creator>
		<pubDate>Wed, 16 Dec 2009 11:39:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.museummarketing.co.uk/?p=418#comment-1142</guid>
		<description>I think your missing the point of Facebook, it isn&#039;t about having a beautifully deisgned page, it is all about conversations</description>
		<content:encoded><![CDATA[<p>I think your missing the point of Facebook, it isn&#8217;t about having a beautifully deisgned page, it is all about conversations</p>
]]></content:encoded>
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	<item>
		<title>By: Elena</title>
		<link>http://www.museummarketing.co.uk/2009/12/14/what-museums-can-learn-from-coke/comment-page-1/#comment-1136</link>
		<dc:creator>Elena</dc:creator>
		<pubDate>Tue, 15 Dec 2009 22:55:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.museummarketing.co.uk/?p=418#comment-1136</guid>
		<description>The fact that you have lower number of fans might be compliment for you. 
On the other hand I like the idea that a museum can have different FB fan page and different appeal than the common one on Facebook that everyone knows.
However if you are planning to do something that amuses people with tunes, wallpapers and lose the sense of museum you might gain number of fans but lose the little one you already have.
Green light for changing the page, but don’t make it look like something the museum is not.   
I recomend you do extra research.</description>
		<content:encoded><![CDATA[<p>The fact that you have lower number of fans might be compliment for you.<br />
On the other hand I like the idea that a museum can have different FB fan page and different appeal than the common one on Facebook that everyone knows.<br />
However if you are planning to do something that amuses people with tunes, wallpapers and lose the sense of museum you might gain number of fans but lose the little one you already have.<br />
Green light for changing the page, but don’t make it look like something the museum is not.<br />
I recomend you do extra research.</p>
]]></content:encoded>
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	<item>
		<title>By: Musea op Facebook, zinvol of zinloos?&#160;&#124;&#160;De Collectiewijzer</title>
		<link>http://www.museummarketing.co.uk/2009/12/14/what-museums-can-learn-from-coke/comment-page-1/#comment-1134</link>
		<dc:creator>Musea op Facebook, zinvol of zinloos?&#160;&#124;&#160;De Collectiewijzer</dc:creator>
		<pubDate>Tue, 15 Dec 2009 21:05:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.museummarketing.co.uk/?p=418#comment-1134</guid>
		<description>[...] Engelse weblog Museum Marketing analyseert in een recente post hoe merken als Coca Cola op Facebook miljoenen &#8220;fans&#8221; aan zich weten te verbinden. [...]</description>
		<content:encoded><![CDATA[<p>[...] Engelse weblog Museum Marketing analyseert in een recente post hoe merken als Coca Cola op Facebook miljoenen &#8220;fans&#8221; aan zich weten te verbinden. [...]</p>
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	<item>
		<title>By: andriuu</title>
		<link>http://www.museummarketing.co.uk/2009/12/14/what-museums-can-learn-from-coke/comment-page-1/#comment-1133</link>
		<dc:creator>andriuu</dc:creator>
		<pubDate>Tue, 15 Dec 2009 20:57:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.museummarketing.co.uk/?p=418#comment-1133</guid>
		<description>hi every one!
 
it&#039;s amazing what will be next?</description>
		<content:encoded><![CDATA[<p>hi every one!</p>
<p>it&#8217;s amazing what will be next?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Jim</title>
		<link>http://www.museummarketing.co.uk/2009/12/14/what-museums-can-learn-from-coke/comment-page-1/#comment-1131</link>
		<dc:creator>Jim</dc:creator>
		<pubDate>Tue, 15 Dec 2009 20:26:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.museummarketing.co.uk/?p=418#comment-1131</guid>
		<description>Kathryn

The developers in my agency think it would take about two days to design and build a page like that. It&#039;s basically a web page which is pulled in to Facebook.

Jim</description>
		<content:encoded><![CDATA[<p>Kathryn</p>
<p>The developers in my agency think it would take about two days to design and build a page like that. It&#8217;s basically a web page which is pulled in to Facebook.</p>
<p>Jim</p>
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	<item>
		<title>By: Jim</title>
		<link>http://www.museummarketing.co.uk/2009/12/14/what-museums-can-learn-from-coke/comment-page-1/#comment-1130</link>
		<dc:creator>Jim</dc:creator>
		<pubDate>Tue, 15 Dec 2009 20:19:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.museummarketing.co.uk/?p=418#comment-1130</guid>
		<description>Josephine

I think your doing a great job with your Facebook page, I just really picked on you because you have great stuff that I could use in my (rough) redesign.

I love that this has started a debate on your Facebook fan page, and i&#039;ll be interested to see which way it goes.

Jim</description>
		<content:encoded><![CDATA[<p>Josephine</p>
<p>I think your doing a great job with your Facebook page, I just really picked on you because you have great stuff that I could use in my (rough) redesign.</p>
<p>I love that this has started a debate on your Facebook fan page, and i&#8217;ll be interested to see which way it goes.</p>
<p>Jim</p>
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	<item>
		<title>By: James</title>
		<link>http://www.museummarketing.co.uk/2009/12/14/what-museums-can-learn-from-coke/comment-page-1/#comment-1129</link>
		<dc:creator>James</dc:creator>
		<pubDate>Tue, 15 Dec 2009 19:56:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.museummarketing.co.uk/?p=418#comment-1129</guid>
		<description>Interesting article. Cocacola is a huge brand compared to the design musem so that may have something to do with the difference in fan numbers. However, totally agree that the museum could do more with their homepage. I suspect they will, they just didn&#039;t know how.</description>
		<content:encoded><![CDATA[<p>Interesting article. Cocacola is a huge brand compared to the design musem so that may have something to do with the difference in fan numbers. However, totally agree that the museum could do more with their homepage. I suspect they will, they just didn&#8217;t know how.</p>
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